Overview
Director, Marketing & Communications Jobs in New Port Richey, FL at Premier Community Healthcare Grp.
Director of Marketing & Communications
Join the Premier Team – Where Passion Meets Purpose!
Premier Community HealthCare is a nonprofit Federally Qualified Health Center (FQHC) dedicated to serving Pasco and Hernando Counties. We offer a wide range of high-quality services, including Family Medicine, Pediatrics, Women’s Health, Dental, Behavioral Health, and more. Our team is focused on improving access to healthcare services and providing high quality and compassionate care to our community.
Premier Community HealthCare is seeking a Director of Marketing & Communications to join our team in the Pasco and Hernando County in sunny Florida! This is an exciting opportunity to work to support compassionate, patient-centered care in a mission-driven environment dedicated to comprehensive family health. In this hybrid role, you will work across our health centers and with our care team to share our mission through marketing strategies and external communications.
✅ Why Choose Premier?
Full-Time/ Hybrid Role– Enjoy consistent hours of operations and comprehensive benefits
Family-Centered Care – Assist providers in delivering quality healthcare for patients of all ages
Patient-Focused Role – Support exams, procedures, and patient education
Mission-Driven Environment – Work with a dedicated team committed to community health
Supportive Leadership – Grow in a collaborative and dynamic workplace
Join us and make a meaningful impact on the health and well-being of our patients every day!
The Marketing & Communications Director is an integral member of the Senior Leadership Team that will oversee marketing, internal and external communications, media and public relations, and crisis communication management at Premier Community HealthCare Group (PCHG). The position requires extensive contact and developing strong collaborative relationships with the Senior Leadership team and key stakeholder groups to ensure alignment and integration of messages. This position will partner with the Chief Advancement & Community Engagement Officer to ensure alignment and consistency of Premier’s voice through marketing & communication plans in support of strategic objectives for the health center in accordance with the mission, vision, and core values.
Essential Duties and Responsibilities:
Partners with the executive team on crafting and implementing communication strategies that align with organizational priorities.
Manages the company’s reputation and public image.
Consults with key leaders to define and address patient engagement and fundraising communication needs for philanthropy and implementation of key messages.
Collaborate with marketing consultant(s) to develop and ensure the execution of an annual marketing and communications plan.
Provides internal and external messaging for health center-wide initiatives.
Identify opportunities for the health center to communicate with internal and external audiences.
Lead communications working groups in the development and execution of internal communications initiatives.
Manages and implements external communications activities, specifically in media relations and crisis management.
Manages the work of the communications team, including interns and/or any outside marketing/communications consultant(s), and works collaboratively to develop, align, and implement activities to earn external recognition for the health center.
Monitors major issues and develops communication strategies to address them; leads team in generating press releases and provides content, editing, and approvals; Also, helps develop statements and talking points for leadership.
Tracks ROI; Establishes a framework for measuring/evaluating public relations, earned media, and communications efforts.
Collaborates with Philanthropy lead to identify opportunities to showcase the health center’s involvement in community relations and other charitable activities through earned media.
Represents the health center at community functions and events and serves in community and civic engagement roles.
Supports the health center to create mutually beneficial relationships with individuals and businesses/organizations vital to the growth and development of the community health center.
Ensures that all communication material undergoes a thorough review for accuracy.
Reviews all material for compliance.
Brand review with adherence to brand guidelines.
Conduct research for use in competitive analyses, market studies, project needs, and communication publications.
Builds trust and creates a psychologically safe environment for the care team to speak up.
Understand capabilities and talent on the team to drive organizational performance and create development plans for growth.
Coaches and develops others towards excellence and adheres to core values, inspires and motivates others, and manages difficult conversations and performance concerns.
Establish and maintain strong relationships across the organization.
Ensure confidentiality and HIPAA compliance at all times.
Keep other care team members informed when situations occur that disrupt timely patient flow through the site.
Adhere to patient care needs and the core values of Premier Community HealthCare to a provide best-in-class patient experience.
Work towards attaining department goals and drive Quality Improvement / Quality Assurance (QI/QA).
Other duties as assigned.
Supervisory Responsibilities: Communications team as determined
Knowledge, Skills, and Abilities:
Proficiency in building robust communication strategies and plans that build demand for health center services. Excellent planning, project management, scheduling, and organizational skills with the ability to balance competing priorities and work under deadlines.
Strong ability to work within a team and independently.
Basic understanding of community health care, with the ability to capture specialty-specific information into communications.
Strong work ethic, ability to maintain and model high personal, ethical, and professional integrity, passion, innovation, and collaboration to advance the mission of Premier.
Approachable and displays compassion. Partners across the organization to address concerns and remain objective and professional.
Effectively communicate with C-Suite executives and multiple levels of the organization and external partners verbally and in writing which will require tact and appropriate messaging. Ability to manage complex change management plans and moderately sized projects.
Prepare talking points, memos, and messages for executive leadership as requested.
Establish and maintain strong relationships across the organization
Exceptional interpersonal skills and adaptive to individual styles. Ability to influence others and have effective conflict management skills.
Ability to identify risks involved or crises and make quick decisions when needed.
Ability to trend and forecast needs and have a strategic mindset to effectively solve.
Qualifications:
Bachelor’s degree in Business, Journalism, Digital Media, Communications, Marketing, or related field, and 8 years of related experience.
Master’s degree preferred.
Ten (10) years of experience in Communications and Marketing, with five (5) years of recent experience managing large scale projects.
Three (3) years demonstrated experience leading teams or building organizational communication and change management plans. Strongly prefer experience as a senior manager/ director within public relations/ external communications.
Computer proficiency in Windows Operating System: MS Word, Excel, PowerPoint, Outlook
Experience with Word Press website maintenance
Prefer experience working with CMS tools for web design and HTML coding.
Valid driver’s license and ability to travel to all health center sites, leadership meetings, vendors and community partners. Must comply with PCHG’s motor vehicle safety program.
Maintain annual compliance training throughout employment
Working conditions and physical requirements:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to lift 20 lbs. regularly and 30 lbs.-50 lbs. occasionally.
Ability to sit for long periods of time.
Ability to travel to all Premier sites and community events throughout Pasco and Hernando counties as needed
Direct exposure to computer screens.
May be exposed to contagious/infectious diseases.
Monday-Friday 7:00am-4:00pm
Evening and weekend hours may be required to attend community events
Title: Director, Marketing & Communications
Company: Premier Community Healthcare Grp.
Location: New Port Richey, FL
