Overview
Content Strategist Jobs in Massachusetts, United States at Robert Half
Title: Content Strategist
Company: Robert Half
Location: Massachusetts, United States
Robert Half's marketing & creative is seeking a part-time full-funnel marketing Content Strategist in the B2B space for a 7-month contract. This is a remote, 20-hour-per-week opportunity; candidates must be willing and able to work eastern (ET) hours. The Content Strategist will support upcoming product launches, growth initiatives, and sales enablement efforts. This role is ideal for a writer with a strong product marketing background who can shape clear, compelling messaging that helps sales and marketing teams communicate product value and drive adoption.
Key Responsibilities
- Write and refine product‑focused copy that clearly communicates features, benefits, and value propositions
- Support product launches with messaging, positioning, and campaign copy
- Develop sales enablement content, including one‑pagers, case studies, pitch decks, and email sequences
- Create conversion‑driven copy for landing pages, websites, paid media, and lifecycle campaigns
- Partner closely with product marketing, growth, and sales stakeholders to shape product messaging frameworks
- Adapt copy across channels while maintaining consistent voice and positioning
Requirements:
- 3+ years of experience as a copywriter or product marketing writer within a B2B SaaS or technology environment
- Portfolio of relevant writing samples
- Strong background in product marketing, product messaging, and sales enablement
- Proven ability to translate complex or technical products into clear, customer‑focused copy
- Experience writing copy for web, landing pages, sales collateral, email, and paid campaigns
- Comfortable working in a fast‑paced, deadline‑driven environment
- Highly organized, self‑directed, and able to manage competing priorities
- Experience supporting mission‑driven or nonprofit organizations is a plus
